Media Services

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The vast majority of people who experience a FIS event do so through the media (TV, radio, newspapers, and internet). The contributions of the media to the promotion of our sport are fundamental. It is an on-going process of which the major events, such as the FIS World Championships and the annual FIS World Cup tours, represent the apex, supported by hundreds of smaller FIS events. The provision of excellent media services and working facilities that encourage active reporting from our competitions should thus be a priority for all local organizing committees (LOCs).

The athletes are the stars of a competition; they are also the main reason why the media attend an event on-site. Today, the top athletes are professionals who appreciate the value of the media for promoting them and their sports. The task for facilitating this cooperation between the athletes and attending media is one of the key challenges a LOC faces

Target Groups The target groups for a LOC’s Media Service are: • Print journalists working for news agencies, newspapers, websites and other print media • Photographers working for photo agencies, newspapers, websites and other print media • Reporters/commentators working for rights holding radio/TV • Reporters/commentators working for non-rights holding radio/TV • Cameramen/technical staff working for any radio/TV

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