Average Minute Rating

From FIS Freestyle wiki

Average Minute Rating AMR measures the number of viewers watching a typical minute of Olympic Games television coverage. The global figure is calculated by combining the average minute rating of dedicated Games coverage aired by official broadcasters.

[edit] Also see

• Shares
• Audience
• Total Viewer Hours
• Cumulative audience
• Market segmentation
• Household
• Gross Rating Point
• Target market

[edit] Reference

• IOC Olympic Marketing Fact File 2010 edition OLYMPIC BROADCAST: GLOBAL VIEWERSHIP page 25 [1]

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