Commercial Markings on Equipment

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Commercial Markings on Equipment

Contents

[edit] 1. General Principles

Athletes may display on their clothing or equipment a commercial marking (wording or logo) specifically permitted by the rule articles 2.1 to 2.6 per product.

All other forms of commercial markings or advertising are not permitted if they are not explicitly mentioned.

Specifications concerning the size, the form and the number of commercial markings have to be decided by the FIS Council.

FIS recognises as a manufacturer of ski equipment only those enterprises which effectively produce the ski equipment concerned.

No brand or model names which appear on hardware products (skis, ski poles, bindings, boots, helmet, etc.) can be shown on starting bibs or on clothing unless the name represents that of an effective producer of the clothing in question.

[edit] 2. Actual specifications

2.1 Skis, boots, bindings, ski poles, arm and leg protection, etc.

2.1.1 Skis, ski boots, bindings, ski poles, separate arm and leg protection and other hardware in their commercially available designs are permitted and may only carry the recognised commercial markings of the effective producers.

2.1.2 The size of the commercial markings on the arm and leg protection is limited to one marking of 12 cm2 on each piece. Other sponsor markings on arm and leg protection are permitted, if those protections are part of the clothing and within the specifications of art. 2.4 (3 - 4 parts).

There is an exception for jumping skis: Please see art. 2.6.3.

A commercial marking of the effective producer on the hand protector of ski poles is permitted. The marking may be divided into two parts per single hand protector. The total surface area of the commercial markings per hand protector is limited to 15 cm2.

2.1.3 Ski straps Only hardware (skis, ski boots, bindings, ski poles) and wax suppliers are permitted to have advertising on ski straps. No commercial advertising is permitted. Maximum 2 ski straps per pair of skis, for example one hardware and one wax supplier.

[edit] 2.2 Ski Gloves

A commercial marking of the effective producer on the glove is permitted. The marking may be divided into two parts per single glove. The total surface area of the commercial markings per glove is limited to 15 cm2.

See the illustrations Image:Gloves.pdf

[edit] 2.3 Ski Goggles

Goggles straps shall be as on products sold to the public and may carry two commercial markings of the effective producer, not larger than 15 cm2 each. Straps shall not measure more than 4 cm in width. In case of double straps only one strap may carry the commercial markings. Lenses must be free of advertising.

Straps (without goggles) with commercial markings of goggle suppliers may not be worn.

See the illustrations Image:Goggles.pdf

[edit] 2.4 Clothing

2.4.1 Articles of clothing may carry commercial markings belonging to the manufacturer and/or to other sponsors (as defined in art. 2.6)

2.4.2 The total surface area of all commercial markings on the clothing of one person shall not exceed 350 cm2. The maximum surface area for a single marking is 100 cm2.

Commercial markings of the same sponsor may not appear one above the other or one beside the other. The national association may decide on the placing of the commercial markings.

2.4.3 Roll necks may in additionally to the 350 cm2 display the manufacturers trademark and/or sponsor, which may also be divided into two parts, with a maximum total surface area of 20cm2.

2.4.4 A military symbol (emblem), indicating the national military organisation and similar organisations may be displayed (not on headgear or race suits), with a maximum size of 20 cm2. This symbol is including within the 350 cm2 total surface area of the commercial markings. This applies as well to markings of charitable organisations.

[edit] 2.5 Helmets and Headgear

2.5.1 Helmets and headwear may carry two commercial markings of the manufacturer with a maximum size of 15 cm2, one on each side, placed over the ears. The front of helmets and headwear may only be used for the emblems of national teams, and sponsors, subject to art. 2.5.2.

2.5.2 The front (in the middle) of helmets and all headwear worn in competition and within the competition area including for flower and prize-giving ceremonies, interviews etc. must carry the identification of the national ski association with a minimum size of 9 cm2.

A national association may sign sponsorship contracts for helmet/headwear advertising rights of up to a maximum of 50 cm2 (which may be divided between 2 identical - same size - logos) with firms who are not suppliers of ski equipment (hardware or software), subject to the regulations of each national association. In such a case, the front of helmets and headwear must carry the identification of the national ski association with a minimum size of 9 cm2.

The relevant advertising must be placed either to the side of or above the identification of the national ski association. The free space between the national ski association identification in the middle of the front of the headgear and the sponsor advertising (50 cm2) must be at least 1 cm.

For headbands the relevant advertising may be placed at the front of the headband, with the identification of the national ski association to the side.

No advertising is allowed on the movable or integrated chin straps of helmets.

Additionally it is not permitted to affix a website address which refers directly to the athlete, either on headgear or other clothing.

See the illustrations Image:Helmet.pdf Image:Headwear.pdf

[edit] 2.6 Other sponsors

2.6.1 A national association may sign sponsorship contracts with firms which are not suppliers of ski equipment (hardware and software) See also ICR art. 206.

2.6.2 The dimensions of commercial markings of such sponsors must conform to the specifications in art. 2.1., art. 2.4. or art. 2.5.

2.6.3 Jumping skis: The dimensions of commercial markings of such a sponsor on jumping skis are limited to a total surface area of 160 cm2 per ski. Only one commercial marking per ski is permitted, and the marking must be identical on both skis.

2.6.4 Aerials skis: The dimensions of commercial markings of such a sponsor on aerial skis are limited to a total surface of 120 cm2 per ski. Only one commercial making per ski is permitted and the marking must be identical on both skis.

2.6.5 Snowboards: the base bottom of snowboards may only carry the recognized commercial markings of the effective producer. The top of snowboards may carry the commercial markings of the effective producer and up to five (5) other sponsors within a total size of 250 cm2, according to the regulations of the relevant National Association.

[edit] 2.7 Accessories

[edit] 2.7.1 Fanny packs

The commercial markings belong to the NSA.

The size of commercial markings is limited to a maximum of 50 cm2. The space can be used by the effective producer of the product or a commercial sponsor of the National Ski Association.

Waist bags with commercial markings may not be worn on the podium during the winners' presentation and/or the award ceremony.

[edit] 2.7.2 Mobile phones with large neckband / use of drinking bottles

In order to avoid that the visibility of the starting bib sponsor during the winners' presentation and/or award ceremony is hindered, large neckbands with mobile phones and drinking bottles are prohibited on the podium.

2.8 All specifications also apply for officials, coaches, technicians, support personnel and forerunners.

[edit] II. By-laws for commercial markings and for advertising

[edit] A. Commercial markings

A.1 Trade names, brand names and logos of other products cannot be used as model names or be shown on ski equipment, except jumping skis and freestyle aerial skis.

A.2 The clothing or helmet shall not represent or simulate the logo or product of a manufacturer or sponsor.

[edit] A.3 Measuring

A.3.1 The size of the commercial marking is the surface area within a line that follows the actual outline of the full marking. The measuring is done in an unstretched state.

A.3.2 If the marking is contained within an area of different colour, the total surface area of the different colour is to be measured.

A.3.3 The accuracy of measurement of all markings will be the responsibility of the respective national association.

A.3.4 For approval of commercial markings, it is strongly recommended to send a copy of all the commercial markings in their original size, form and colour to the FIS before use. This should be done if possible before October 1st or before the corresponding season begins in the southern hemisphere.


[edit] B. Advertising with athletes

B.1 Advertising with athletes is allowed subject to the permission of the national association.

B.2 Names, titles and illustrations of particular athletes can only be used in advertising with the permission of the national association.

B.3 Not allowed in advertising with athletes:

B.3.1 Any kind of advertising with alcohol, tobacco, and narcotics.

B.3.2 The use of names, illustrations and titles of skiers for product names or product designs.

B.3.3 Any direct statement or active product presentation.

B.3.4 Any religious or racial discrimination


[edit] C. The above rules also apply in connection with press information or PR activities.


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